Time savings: video gets everyone on the same page while eliminating costly in-person meetings or a long and laborious email thread.Įase-of-access: video is accessible from a variety of devices - from desktop to mobile - and available for repeat plays. Speed of delivery: video can communicate in seconds and minutes what might take numerous written paragraphs (or multiple pages!) to explain. What are some other advantages of video in internal communications? Video helps employees feel more connected and positive, inspiring them to take the desired action. Video catches a greater part of mind-share and attention, in fact, employees are 75 percent more likely to watch a video than to read emails, documents, or web articles. Video speaks most naturally to the way we prefer to communicate and learn - using sound, sights, and motion. Why Video is a Superior Communication Tool for Enterprises Video is enormously effective for internal company communications - an ideal way to distribute timely messages throughout an organization in seconds.Ībove all, as an internal communications tool, video has proven critical for improving employee engagement. In fact, 54 percent of communications professionals in human resources have said their employees expect video communications from their organization.Ĭompanies able to increase engagement realize: The Benefits of Using Video for Employee Engagementīetter relationships and enhanced team building
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